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Alphacoms détenue à 100 % par Marion Andro et Ingrid Berthé - Com&Médias l'actualité de la communication, du marketing, du digital et des médias
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Alphacoms détenue à 100 % par Marion Andro et Ingrid Berthé

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Marion Andro et Ingrid Berthé détiennent désormais 100 % des parts de l’agence Alphacoms. La transmission capitalistique de l’entreprise créée par Jean-Etienne Rime avait débuté en 2008 (avec 20 % des parts cédées) avant de se poursuivre en 2010 (51 % des parts). En 2013, Alphacoms, qui réunit une équipe de 27 personnes, se dirige vers un CA de 2 M€. L’agence s’organise autour de cinq départements spécialisés : veille-études, conseil corporate, conseil dédié au secteur public, relations presse, publishing-édition. « Chacun de ces départements peut intervenir de manière autonome. Nous souhaitons nous défaire de l’image d’agence généraliste », expliquent les deux co-gérantes. Parmi les références de l’agence : le Conseil général du Morbihan, le CG 35, Brangeon, la Carsat (nationale) ou encore le groupe allemand Vorwerk.

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