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Augural change de gouvernance

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heurtebise

Stéphane Heurtebise

Le rapprochement des agences Augural (Nantes, Paris) et Strateo (Le Mans, Saint – Malo, Evreux) donne lieu à un changement de gouvernance au sein de l’agence « historique » nantaise : Stéphane Heurtebise, déjà à la tête de Strateo, a succédé à Jean Guillard à la Présidence et à la Direction générale d’Augural. Le nouveau PDG est désormais à la tête d’un groupe d’une quarantaine de collaborateurs, qui a enregistré à la rentrée des renforts importants : trois personnes ont rejoint les équipes, notamment Fanny Bougeard (ex – Smart Agence), ingénieur conseil en stratégie digitale. Elle travaillera sur l’architecture des campagnes digitales en lien avec les campagnes grand média (TV, presse, radio…). Côté budgets, le groupe a gagné entre autres la confiance de la CARENE à Saint-Nazaire pour la communication sur la thématique du tri sélectif et de la prévention des déchets, ainsi que celle de TRIVALIS en Vendée.

Lire aussi : Augural et Strateo unissent leurs forces  : https://www.cometmedias.com/augural-et-strateo-unissent-leurs-forces

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