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Cholet. Kickers pose le pied en Amérique

mercredi 19 février 2014
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Kickers, marque du Groupe Royer basée à Cholet, annonce la signature d’un contrat de licence avec la société Icon shoes aux Etats-Unis. Ce partenariat consiste en une licence exclusive pour les Etats-Unis et le Canada qui concernera les lignes homme, femme et enfant dès l’été 2014. Les produits Icon shoes disposent sur le continent nord-américain d’une distribution multi canal en boutiques multimarques et grands magasins. Le Groupe Royer en quelques chiffres : 700 salariés, 280 millions de CA, 30 millions de paires vendues, 35 % de CA à l’export.

 

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