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Eram joue la carte de la proximité - Com&Médias l'actualité de la communication, du marketing, du digital et des médias
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Eram joue la carte de la proximité

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ERAMLe chausseur Eram (siège à Saint-Pierre Montlimart – 49) s’associe au site placedelaloc.com, plateforme de location d’objets et de voitures entre particuliers, pour lancer un jeu concours sur Facebook afin de sensibiliser les internautes aux valeurs de proximité, de partage et de consommation responsable. « L’une des valeurs fondatrices d’Eram est la proximité, de par le maillage de nos points de vente, notre longue histoire avec les consommateurs français et notre volonté d’accessibilité tant au niveau des prix que des produits. Nous souhaitions donc donner un coup de pouce a l’initiative de placedelaloc.com », précise Renaud Montin, directeur marketing d’Eram. Concrètement, les utilisateurs de Facebook pourront participer au jeu-concours Placedelaloc / Eram jusqu’au 31 mai pour remporter des bons d’achat valables dans les points de vente de la marque. http://on.fb.me/1i1AdMY

 

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