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GingerMinds regroupe Sofinco et Finaref sur le web - Com&Médias l'actualité de la communication, du marketing, du digital et des médias
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GingerMinds regroupe Sofinco et Finaref sur le web

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L’agence GingerMinds (Nantes), qui accompagne Sofinco (Prêt, crédit consommation) depuis près de 5 ans sur une partie de ses projets digitaux (site sofinco.fr, espace client « mon sofinco », sites de contenu…), a géré le regroupement de Sofinco et Finaref sur les supports digitaux (site de Sofinco et Finaref, connexion aux espace clients…). Pour accompagner ce changement important qui impacte les habitudes des utilisateurs, l’agence a pu travailler sur l’intégration de l’offre au sein du site Sofinco.fr, le relifting graphique du site Sofinco.fr (récemment refondu par l’agence) en cohérence avec la nouvelle identité, le parcours clients Sofinco et Finaref d’un point de vue ergonomique et éditorial. https://www.sofinco.fr

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