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La Matinale #1 Construire une stratégie médias émergente et efficace - Com&Médias l'actualité de la communication, du marketing, du digital et des médias

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La Matinale #1 Construire une stratégie médias émergente et efficace

vendredi 12 septembre 2014

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Atelier animé par Valérie Debord, directrice d’Havas Média Ouest

Décrypter un marché en pleine mutation, analyser les bonnes pratiques et les outils de mesure pour mettre en place une stratégie médias pertinente… Une Matinale proposée et animée par Valérie Debord, directrice d’Havas Média Ouest, qui présente des cas d’école de stratégies médias (off et online) gagnantes.