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Laval. Portobello repositionne Opale - Com&Médias l'actualité de la communication, du marketing, du digital et des médias
rouge
orange
marron
vert
bleu
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Laval. Portobello repositionne Opale

vendredi 14 mars 2014
decoration

opaleL’agence basée à Changé (53) vient de mettre en ligne www.porc-labelrouge-opale.fr pour le compte d’Opale (groupement d’éleveurs du grand ouest), site destiné à mieux faire connaître la filière porcine. Opale réunit 5 groupements d’éleveurs porcins (en tout 150 éléveurs) et SOCOPA Viandes. « Si le label rouge est aujourd’hui connu et reconnu, nous voulions montrer au grand public et aux professionnels ce qu’il y avait derrière, notamment l’investissement des éléveurs », explique Anne Edern, chargée du développement des filières à la SOCOPA. Portobello a accompagné le groupement dans le repositionnement de son discours et de son image. L’agence, créée en 2009, compte 5 collaborateurs dont 4 associés. http://www.portobello-digital.fr/

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