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Nouvelle prise de parole pour Gémo

mardi 26 avril 2016
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La marque du groupe Eram (Saint-Pierre Montlimart – 49) inaugure sa nouvelle campagne « Comme un vent du sud » : elle se compose de 2 spots TV de 20 secondes dévoilés pour la première fois le 24 avril en prime time sur M6 et TF1. Ils mettent en scène un extrait de la collection inspirée de la tendance bohème-seventies (agence : Vive la Pub). En parallèle, Gémo est présent en affichage dans 30 villes de France depuis le 25 avril et jusqu’au 12 mai (2200 affiches). Le plan média est orchestré par Havas Media.

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