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Première campagne TV pour Maliterie.com

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Installé près du Mans, Maliterie.com, un des premiers fabricants de literie en France, lance sa première campagne TV sur BFM TV pendant trois semaines en janvier. Voir le spot. Dans le même temps, le fabricant sarthois (CA : 10,9 millions € – 58 salariés) envisage le renforcement de son réseau de magasins en 2014 (qui compte aujourd’hui 14 magasins en propre) avec de nouvelles implantations à l’étude à Marseille, Strasbourg, Lille, Metz, Nice et en Ile-de-France.

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