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Accueil / Tendance / Suréquipé, digitalisé, multicanal, portrait du client d’aujourd’hui
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Suréquipé, digitalisé, multicanal, portrait du client d’aujourd’hui

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L’Observatoire des usages du digital révèle que le client a définitivement adopté un comportement digital et multicanal. Au-delà d’utiliser différents canaux, ce dernier adopte un média différent en fonction du secteur, du point d’étape sur son parcours et de la problématique rencontrée. Lire la suite 

Source : http://www.relationclientmag.fr

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