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$\"bonobo\"$ Bonobo Jeans, la marque du groupe Beaumanoir (si\u00e8ge social \u00e0 Saint Malo, 35)<\/strong> lance avec l’agence Extr\u00e8me (Paris) son nouveau territoire de communication \u00e0 l’occasion de la sortie de sa nouvelle collection printemps-\u00e9t\u00e9 2015. Bonobo travaille sur la proximit\u00e9 afin de renforcer l’id\u00e9e de \u00ab\u00a0tribu\u00a0\u00bb autour de l’enseigne et de sa signature As we Are.<\/em> L’agence Extr\u00e8me a donc accompagn\u00e9 la marque en r\u00e9alisant entre autre un nouveau support : un catalogue interactif<\/a> directement connect\u00e9 \u00e0 la communaut\u00e9 Bonobo.<\/p>\n

Le groupe Beaumanoir est depuis 1981 pr\u00e9sent dans le secteur du textile avec ses marques Cache Cache, Br\u00e9al, Bonobo, Scottage, Morgan et La City et poss\u00e8de aujourd’hui plus de 2700 magasins dans 40 pays \u00e0 travers le monde.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"